Who We Are
From our first account to the thousands of clients that we serve around the US and Canada today, Western Financial helps organizations of all types and sizes unlock their business potential.
For years, we've led the way in defining the future of business financial services. We remain
one of the most innovative, diverse, and reputable companies to work with.
We are a comprehensive provider of business financial services that unite Equipment Financing, Working Capital, Business Loans & Lines of Credit, and Merchant Payment Processing.
Our unmatched experience, deep insights, and cutting-edge technology have enabled
our clients to gain strategic business advantages.
Empower organizations with insightful solutions that drive business success
Be a leading authority on helping organizations focus on what matters
We conduct our business with the highest level of integrity.
We are straight-forward and honor our commitments.
We turn knowledge into insight. Staying on top of our field and ahead
of the curve is how we drive value for our clients.
We focus on all aspects of the client experience. The strength of our
client relationships is the key to our growth and success.
We strive for constant improvement, always searching for new and
better ways to serve our clients and grow the business.
Each Person Counts
We believe that each person counts. Each client and employee counts
Each deed counts and each contact between every client and employee counts.
We respect and embrace the diversity of our employees, clients, and business partners.
We are driven by a strong work ethic that is results-oriented.
We encourage a vision of the end-goal and the steps needed to accomplish it.
By being accountable, we deliver measurable results.
We believe in giving back to the communities where we work and live.
We encourage and support our employees' commitment to giving back
and helping improve their communities.
Western Financial is committed to product exceptionalism - delivering the best solutions to all of our markets ahead of the competition on a consistent basis. We know that new products and services are essential to business growth. They help us to better meet the needs of those we serve, as we attract new clients and grow and strengthen our relationship with our existing clients. Our products and services provide tangible solutions that differentiate us from our competitors. Western Financial's product offerings include streamlined solutions throughout all of our businesses, in addition to traditional service offerings. We are leveraging technology to deliver solutions to an ever-expanding range of prospects. Western Financial Product Exceptionalism, like Service Exceptionalism, not only requires a sustained, enterprise-wide commitment from us, but also is one of the key elements for our future success.
Western Financial is committed to service exceptionalism. It is at the core of our service culture and will always be the heart of our relationship with our clients. We define Service Exceptionalism as an ongoing journey toward service excellence. Service Exceptionalism challenges us to consistently reset the high bar of our performance levels to meet or exceed the expectations of an ever more competitive marketplace. Western Financial's commitment to Service Exceptionalism begins with the first impression we make on a sales call, how we streamline the process, and how effectively our solutions work. It is a combination of everything we do to create a client relationship and make it flourish. We measure the success of our commitment to Service Exceptionalism through client satisfaction scores and client retention rates. These two key metrics have historically reflected how well we serve our clients. What differentiates Western Financial from the competition? We believe that service demands increasingly higher levels of excellence and there is no level of service today that cannot be further improved tomorrow.